For this project I went to several tram stops around Geneva and asked people that were waiting for the tram to get together for a group portrait. It’s nice because these people are all waiting at the same place for the same thing and most likely would never really acknowledge each other.

“The Center of Attention!” - One by one, everyone was given the little yellow cowboy hat, speedy glasses, and a balloon. Everyone would circle around them and proceed to cheer them on!

“A Place to Put Things Under, Possibly to Forget About.”

[tags]center improved living marc horowitz motivational posters[/tags]

I string telemarketers along and then hang up saying my house is on fire.

I overfeed my goldfish (when I have them).

I secretly want to sit in a Walgreen’s parking lot and drink Bartles and James and listen to Jimmy Buffet.

I spit my gum out in the gutter.

I know people that still hang their high school tassel from their rear view mirror.

[tags]marc horowitz personal stuff[/tags]

Read the write-up of the show written by Marisa Olsen by clicking here (its a word document)..

[tags]marc horowitz center improved living brunch eating activities[/tags]

I’m out here in Geneva having a show at Analix Forever Gallery. Showing “the Center for Improved Living.”

there is a ton more pics of the work here - http://www.flickr.com/photos/marchorowitz/sets/72157602060759965/

I did launch the first ever robotic fish system in Echo Park Lake today though.