i need to stop soon • marc horowitz
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+++ Here are some ideas I’ve had over the years. I occasionally update it. enjoy.

Drive across the entire US with your feet hanging out the window. Start your journey wearing a pair of fresh, clean, white socks. What will they look like when the trip is over?

Something that reverses Kiwi-Strawberry Flavor

Wooden car rims!!! Cherrywood to balsa!

Make a rotating restaurant out of bullet proof glass and put it in the middle of a gun range. Oh the excitment! Get shot out while you eat, and never get hurt!

Make a reality TV show with three sniper roommates.

Make a full sized ice sculpture of me boxing with Mickey Rourke

The DIY Helicopter

Start a Jewish cell Phone company, called Kiddush Communications.

Take photos of people’s keychains and make a book of it

Hire a stenographer to follow me around for a day, documenting everything I say in a 24 hour period – make a book.

Do a documentary on the process of making fake plants

Fortune Cookie Cereal. Print different words on each cookie so you could make your own fortunes.

The Home Museum:
Turn someone’s home into a temporary museum. Have them leave their house just the way it is, clean or not. Then, remove all of the doors and cover all of their doorways with plexiglass. Create signage for each room pointing out several banal details. For example, in the bedroom, put a sign near the clothes on the floor pointing out that “This t-shirt was worn by homeowner on March 23, 2005 and lies here unwashed. It is his/her favorite t-shirt and was purchased from a flea market in Western Arizona several years ago.” In the kitchen, there could be a sign reading,”This kitchen was remodeled in 1984, and since then has been cleaned at least once a week.”

You could give guided tours or offer an audio guide. Here is an example room, though it is not as messy as I’d like it to be.

Hire a stunt car driver for the afternoon, do my errands

Move my office permanently into my vehicle. And make my vehicle green at the same time by installing some sod.

Create a clothing line based on failure slogans: I Quit Early , I Steal , I’ve Made Some Bad Decisions , Someone Please Talk to Me, I’m Creepy

Get hired by Walgreens to do their catalogue photography and see what happens. What the hell would that be like?

Move to Antartica during it’s dark phase

Wear a fake rock on your head for a day



Encase a 1969 Camaro SS in a block of lucite and display it as a public sculpture. Have it in front of your new building!

Mystery Bag ‘O’ Change:
I would like to post up on a corner and sell “Mystery Bags ‘O’ Change.” I would fill bags with all of the change that I have been collecting for years, and sell them for $ 5.00 a piece. You might be lucky and get $8.00 worth the change, or you might only get $ 4.00.

Music for Football:
I would like to make a musical composition using two opposing football teams. I would outfit each player, 11 per team, with with bright pink dots, one on each of their shoulder pads and the other on top of their helmet. Each dot would represent a musical note, middle C would be on the center’s helmet and the other note placements would be determined from there.

I would have a film camera directly above the line of scrimmage, and I would film several downs. Later I would look at each freeze frame and determine when each of the pink dots where “hit.” Every “hit” would signify a “hit” of that note on an instrument, most likely a piano. I would compile all of the “hits” and their corresponding notes on a timeline. I would then create a score for each down, and play it.

Depending on the down, the piece could last 4 seconds or 20 seconds. It would most likely sound cacophonous in the beginning that get more sparce and minimal as the down continues.

Take a month-long cross country trip inside of a modular home that I would move from SF to the East Coast. Once the house arrives at it’s destination, I would turn it into a community “warming hut.”


check out the house moving process

Information Cube:
Create a 4′ x 4′ yellow cube with a talk box and red button. I would sit inside the cube, which I would position at various locations in SF. People would be prompted to press the red button and ask questions about anything. I then offer my advice. I would have access tot he internet and a few other resources.

Biothermal Powered concerts, cars, coffee?:
Pack a room full of people so tight that it heats up a great deal , enough to where all of this body heat could be converted into electricity via “biothermal batteries” or “thermoelectric batteries”; this energy could power the charge on an electric vehicle, run a coffee maker, power a movie show, power a concert… This could serve as a small model for subway systems and buses, where body heat from the passengers could actually go toward the powering of the vehicle. Possible…sure, why not?

For more info on “biothermal batteries”, see the BBC News clip.

Re-organize the Art Institute of Chicago’s art collection alphabetically:
I would like to propose to the Art Institute of Chicago a re-organization of their collection. A web-based portrayal of this would work as well. Start at one end of the museum with A (using artists last names, origin or titles as a reference system) and end at the other end with Z. You’d have early conceptual work right up against textiles and medieval armor. It would make for a very interesting showcase of history revisited.

The Receipt Machine:
This is an invention that would automatically scan your receipt at the point of purchase and send the image/ information to a personal online receipt account. You could keep track of all of your purchases and if you ever needed to return something you would always have your receipt. This could all be done through a magnetic receipt card (like a credit card).

Stage a boxing match with my two favorite actors – Mickey Rourke and Kurt Russell

Play sports on the small plots of grass around the city

Fill a rental car with packing peanuts

Make a solar suit so I have power wherever I go

Furniture Wrestling

Create Modular waiting rooms

Document all of the things I open in a day

Compile a video of hundreds of people sniffing their own hands

Run a full marathon in my hallway

Design a lottery for a Billboard. People would have the chance to put up any image they wanted on a highly visible billboard.

A full-service place to place organization. ” We’re getting from our place to your place.”

Ride around with truckers for a summer.

Generic World – an organization that would turn name-brand products into generic brands.

Host a Talk-show/ Variety Show

Organize a Cruise Strip

Stage a Fictitious Mayorial Campaign and His/ Her Assassination

Have a TV dinner party

Hunt for your Own Food Grocery Store Chain
You’re given either a crossbow, rifle, shotgun, knife, or handgun to go and hunt for your own food. Some is prepackaged, some is not.

Prefabricated Love Letter Service Center or P.L.L.S.C
A place where you can go to get a love letter tailored to your needs. For a little extra, you can get a tape or CD with a love song on it that must be played when the letter is read.

Canoe trips through Moscow
Being towed through the streets of Moscow by a car while you sit in a canoe. I believe this would really bolster tourism in Russia anytime of the year.

Take a traffic cop to lunch

The best Soap Holder on Earth

Pings on Ideas

October 3, 2006
  • Resources for concept development « INTERACTIVE SPACES: EXPERIMENTAL PLACES
March 13, 2008
  • Ultram er tablets.

Comments on Ideas Leave a Comment

April 27, 2006
Reply

Cristina Ribeiro @ 12:43 pm #

I had an idea.
To Dance my Ballet in your house using the real house setting.
The audience will be following the dancers during their performance , you will be dressed as a butler , conducting the guests to the living room or bedroom, where the dance will be performed. The most important thing, the audience don’t know what the performance will be about.
When they arrive the dancers (2) will be already their dressed in their positions like they live in a house, really natural and realistic.
Love,
Cristina

May 27, 2006
Reply

Gun it @ 10:30 am #

gun it

Reply

Gun-it @ 10:31 am #

Gun-IT

August 20, 2006
Reply

Stephanie @ 7:26 pm #

how about adding ….find pam a man……….please help us find Paradise Pam a man…..

Reply

Stephanie @ 7:29 pm #

P.S………I am the leader of a very prestigious book club…….while we do not read books…….we have a damn good time wall dancing…..please does anybody know how we can find Paradise Pam a man……..she is so hot she coulda been a roller girl had she learned how to roll………spread the good karma……find pam a man

September 10, 2006
Reply

kristen martin @ 8:43 pm #

How about a re-make of “my dinner with andre”?

October 22, 2006
Reply

eve @ 5:38 pm #

why is Toby Amies in the back of that pick-up truck?

December 1, 2006
Reply

sarah @ 11:51 am #

how about a giant game of tag all over a city using walkie talkies? you can use any means of transportation that you like but you cant leave the boundries of a few blocks.

December 2, 2006
Reply

Julie @ 11:11 pm #

Hi Marc,
I have some ideas that I could use your help with. I call them ‘neighborhood improvements,’ but they’re less about the neighborhood and more about me.
1. The intersection outside my apartment is currently a two-way stop. I almost die there every day. I’d like to make it four-way, but I figure if I involve the city, it will take forever. i don’t have forever.
2. There’s a store in the neighborhood that sells a somewhat unstylish selection of Levis and other denim wear. It’s called Jeff’s Jeans. But the thing is, the sing reads: JEFFS JEANS. No apostrophe. I’d like to get an apostrophe in there.
3. The healthfood market I like to do much of my shopping at has about 8 parking spots out front. Always full. I noticed recently that they are really wide spots that could accomodate a mack truck, though most of the cars parked there are small Hondas. I’d like to go over there in the middle of the night, paint over the yellow lines with black paint, then repaint in yellow lines that offer more spots.

There are other improvements, but those are my top three. Could you give me some advice or man power? Do you know where I can buy stop signs?

Thanks,
Julie
p.s. We have a friend in common. Guess who? His name starts with a T and ends with something that rhymes with fucker.

Reply

Julie @ 11:22 pm #

Oh, Marc. I forgot to mention: I live in SF, in the Outer Richmond. One more neighborhood project I’d like to share. There is a space here that you might be interested in. I certainly am. It’s called The Personal Excellence Resource Center Self-Improvement Continuum and is this completely abandoned storefront at the edge of the Outer Richmond. A few dead bikes litter the moldy carpet. Really random, yet prime for something. A note in the window sayssomething to the effect that “darts.com” has relocated. ????. What? I think you need to see it. My research has turned up very little, but it might have something to do with this: Menstuff® is a registered trademark of The National Men’s Resource Center™. Menstuff? I’m intrigued.
Warmly,
Julie

January 15, 2007
Reply

alex @ 2:21 am #

Information Cube:
Create a 4? x 4? yellow cube with a talk box and red button. I would sit inside the cube, which I would position at various locations in SF. People would be prompted to press the red button and ask questions about anything. I then offer my advice. I would have access tot he internet and a few other resources.

if you built that i would hella do that ALL day, no problem

February 20, 2007
Reply

nathalie Roland @ 11:28 am #

all very good ideas.

Reply

Ted @ 1:05 pm #

How about get well soon cards printed on the back side of implantable medical device cartons. The doctor can sign their name to them and throw them in the mail after that have operated.

March 20, 2007
Reply

JakeBreak @ 8:14 pm #

How about a coin dispenser at the car wash with which you could use your debit card to get coins instead of inserting the same bill a hundred times.

May 8, 2007
Reply

Dale @ 7:56 am #

How about pointing out how producers can better address the interest and concers of teenage viewers, like myself????

May 9, 2007
Reply

L.M.Noonan @ 10:10 pm #

Why is that strange light fitting hanging in a corner over nothing in the blue room?

July 3, 2007
Reply

gvuplrtmwu @ 8:27 am #

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November 8, 2007
Reply

Madison @ 1:23 am #

I have always had this idea kind of like a “candid Camera” type show…its just a normal grocery store on a random day and while people are shoping all of a sudden the clerks and other random customer break out in a full on choreographed routine and show tunes, then when they are done they go back to what they were doing like nothing happened. this could work anywhere, a restauraunt, subway, or even some ones job. it would be funny to see peoples reactions.

August 22, 2008
Reply

Kazelljz @ 5:58 pm #

Hi webmaster!

February 4, 2009
Reply

PufferFish @ 8:05 am #

You could always just Fa Ra Ra Ra.

June 4, 2009
Reply

theapplejuice @ 7:28 am #

Lost in Translation :

what do you mean with
“Something that reverses Kiwi-Strawberry Flavor”
?

July 24, 2009
Reply

reztned ekim @ 9:53 am #

TRANCEHORSE!!!

August 26, 2009
Reply

PufferFish @ 10:13 am #

Or you could Fa Ra Ra Ra.

October 10, 2009
Reply

Mr.Carrot87 @ 6:02 pm #

The short story is great though. ,

December 20, 2015
Reply

imgur @ 7:10 am #

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The laws have been changing and many portals that offer services are finding it harder
and harder to get their word out there.

June 22, 2017
Reply

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