Hurray for Shop Dropping!

I was in a great article in CNN Money (they mention my project at the end of the article – see below). A merry prankster?

Some shop droppers are just merry pranksters. Photographer Marc Horowitz was shooting pictures for a Crate & Barrel catalogue and wrote “Dinner with Marc,” followed by his home phone number, onto a dry erase board built into a piece of furniture he was photographing. The scribble was meant to make the shot seem more realistic, so imagine Horowitz’s surprise when he was subsequently deluged with phone calls from catalogue recipients looking to make dinner plans.

Horowitz couldn’t resist turning it into a project and launched his “National Dinner Tour,” in which he is driving around the country and having dinner with people who responded to his ad. Horowitz has been chronicling his adventures on his web log and is currently putting together a TV show about his high jinks, which he is shopping around to networks, according to his web log.

Click here to read the full article.

Definition of jinks: 1. A quick, evasive turn. 2. Rambunctious play; frolic.

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